Sunday 20 May 2018

STUDIO BRIEF 2 - INDIVIDUAL PRACTICE - REFLECTIVE REPORT



TURNING POINTS/ REALISATIONS
Proposing an independent brief seemed a challenge as I was unsure whether I had proposed something viable, something that was going to challenge me enough, or even something that was relevant to the module. The context of the brief, to drive my individual practice and application of my work, encouraged me to really personalise the brief to my wider intent for practice. The brief actually helped to solidify my professional ambitions as I considered multiple contexts and applications before commencing my explorations. I was much more experimental and free in my initial drawings as I really just wanted to capture the absolute joy I felt for the subject on the page. 

WHAT WENT WELL?
I feel my outcomes achieve a conclusion that is developed and appropriate to the brief. Considering my work within the context of a museum exhibition or workshop has driven me to take a much more educational approach to the generation of narrative, something which is discernible in my final book. I feel the narrative is informative and teaches my audience of the heritage and tradition of the brass band, but in a way that is both honest and joyously playful. 

Typography has led the narrative aspect of this brief, whilst also developing my skills with integration of text and image. The application of hand lettering has made me more aware of the composition and flow of my images, and as such, I feel a greater sense of coherence and understanding when I look back at my work. 

WHAT COULD BE IMPROVED?
Although the tone of voice and context of my proposed brief seems to lend itself to a narrative focus, I am concerned that my final publication may be too text focused and possibly lacks the imagery that would make it most engaging. I do however, feel that I have achieved a balance between image and text which works coherently across the narrative.

My exploration of roughs and testing was exhaustive, but I would be interested to give greater consideration to the visual elements encompassed in these compositions as I think my planning and thinking processes were centred around layout and narrative.

REFLECTION
This brief has proved incredibly transformative in my awareness of my own practice and how I can identify my place within the wider illustration industry. As my practice focuses heavily on narrative and educational undertones, this project has served to really consolidate my relationship with research and the translation of knowledge to storytelling, an aspect that will remain pivotal to my emerging professional practice. Technically, I challenged myself with the construction of a very confusing book format. Interchanging paper types and working with cut outs established quite a complex process from what started as a simple pamphlet stitch, but bookbinding is central to my practice through my regard for tangibility. I feel my final outcomes have achieved a sensitivity to my research, and have balanced a very playful visual language with a poignant and valuable narrative.

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